London-based designers and manufacturers that incorporate recycled content into their products could be in line to receive part of a new £60,000 fund.
The money is being made available by the London Development Agency (LDA) in conjunction with London Remade to aid product development and must be used by the end of March 2006.
London Remade project manager Michael Marriott said: “We anticipate splitting the product development funding between several different projects. Small to medium enterprises, designers, inventors and large corporate organisations are all encouraged to apply for some of the money, the only stipulations being that products must incorporate recycled content materials and should target London’s waste stream.”
The cash will help remove valuable resources from the waste stream and develop new products that reduce amounts of waste going to landfill.
Marriott added: “Some products may still be conceptual; others may exist but consist of only virgin materials. The aim of the funding is to stipulate imagination in the use of recycled content in products. The applicants’ designs and prototypes will be assessed on their innovation, marketability, recycled content material and the level of funding requested.”
The organisation provides support to London enterprises through a variety of projects such as Enhance, Inspired Recycling and the Mayors Green Procurement Code.