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'Cans, Jars and Videotape' premieres

Residents from a variety of backgrounds across four of London's boroughs were the stars of a film about recycling. Entitled 'Cans, Jars and Videotape', the 20-minute short, unveiled last week, provided a snapshot of how people incorporate recycling into their daily lives.

The film was part of a Community Action Project run by the Recycle Western Riverside (RWR) campaign, which covers the boroughs of Hammersmith and Fulham, Lambeth, Wandsworth, and the Royal Borough of Kensington and Chelsea.

Featuring residents of different ages and nationalities as well as those in various living arrangements, from a young family living in a flat to a retired couple with a house and garden, it showed the role recycling played across a broad spectrum of the community.

RWR will use the film as a tool to help spread the recycling message with local communities. RWR community outreach officer Heather Stabler said: "We hope it will inspire many more people to get involved in recycling by showing just how straightforward and convenient it now is."

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