Financial incentives are being offered to the UK waste management industry to encourage the recycling of post-use PVC construction waste.
A new body called Recovinyl has been formed to encourage the recycling of PVC building products such as windows, pipes, rainwater goods, cladding, conduit and trunking.
Most recycling of these goods are currently done on production waste and offcuts, but this new scheme is for the more complex post-consumer waste market.
It is a European-wide project funded by Vinyl 2010 and, in the UK, is supported by the British Plastics Federation.
Waste companies who join the scheme will have a financial grant placed into their bank account every three- to six-months depending on the volume of materials being collected.
Axion Recycling director Roger Morton said: "Many private domestic homes have their old PVC windows upgraded every year and there are major refurbishments taking place in social housing increasing the supply of used PVC frames.
"These need to be recycled rather than sent to landfill. The volume of PVC waste available nationally is substantial and the recycling facilities are in place. The challenge is to create a robust supply chain were PVC windows are de-constructed, materials separated and delivered to the recycling facility."