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Defra considers promoting the "Four R's"

Plans for a nationwide public relations campaign to expand the debate on waste are being considered by the Department for Environment, Food and Rural Affairs (Defra). A document leaked last weekend titled Introduction to Defra Residual Waste Campaign states how Defra seeks to challenge misunderstandings about the alternative methods in order for the public to make better-informed decisions. It also suggests new positioning of waste messages to the public stating that the Three Rs should ...