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First EU lightweight alu can unveiled

The first lightweight aluminium drinks can in the EU, expected to change the design of drinks cans forever, has been unveiled.Lead designer Coca-Cola Enterprises (CCE) and its partner the Waste & Resources Action Programme (WRAP) have produced a can that is 5% lighter than current designs.CCE said that the specification has set a new standard for the EU with major beverage brands and brewers already using the design. Previous weight reductions were made to the ...