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Growing the recycling message

TV gardener Charlie Dimmock is helping to plant the seeds of change in the minds of Londoners by backing the capitals campaign to encourage more people to recycle.The £3.5 million Recycle for London advertising scheme will remind Londoners of the need to recycle, and how they can go about it, on billboards, in 70 local papers and through online advertising.Ground Force presenter Dimmock joined London Mayor Ken Livingstone at a launch this week of the campaign. She ...