Bling and Lea from Big Brother may not spring to mind when you think of home composting, but all three came together in celebration of the sale of the millionth compost bin.
Recycle Nows Compost at Home team and Waste Aware Scotland marked the milestone by challenging Lea to find her way through a giant maze of compost bins in Trafalgar Square, to a jewel-encrusted bling bin guarded by a specialist security team.
The million compost bins have been sold in England and Scotland since Recycle Nows Compost at Home scheme was launched in 2004 to encourage kitchen and garden waste recycling.
Waste & Resources Action Programme (WRAP) chief executive Jennie Price said: Home composting is a vital weapon in fighting the amount of waste that goes to landfill each year and its great that so many people are doing their bit to help. Around a third of household waste can be composted and with the one million bins now in action, it is estimated that up to 400,000 tonnes of waste could be diverted from UK landfill in the future.
The event gave 30 members of the public the chance to get their hands on a free bin and starter pack by guessing how many compost bins were in the maze. And a total of £3,500 is up for grabs through a prize draw for anyone in the UK who buys a compost bin during the week of August 21-28 from a WRAP Home Composting campaign scheme.
The bling bin is going to carry on its public duties, for use by local authorities and home composting advisors at road shows and demonstrations.