A new world record has been claimed for the number of mobile phones collected for recycling in a single week.
O2 Recycle, the recycling initiative from the UK mobile phone operator O2, said it collected 10,310 old phones from its customers from 7-13 October, smashing the previous record of 6,130. The challenge also raised £28,176 for O2’s Think Big charity which organises training for young people.
Recycling specialist Redeem which is responsible for ensuring that all phones are recycled or refurbished responsibly, assisted in the challenge.
Bill Eyres, head of sustainability at O2 said “This challenge has helped to liberate thousands of mobile phones which have been sitting in people’s drawers across the UK.
“We hope through initiatives like this that we can encourage people to see the benefits of mobile phone recycling in terms of both doing good for the environment and helping raise money for good causes.”