New Cross Gate in the London Borough of Lewisham could be about to earn the nickname ‘Moo Cross Gate’ as the first site in the country to use cow patterned containers.
Wheeled waste container manufacturer, Taylor, has joined forces with design agency Tonic Wonder Remedies to use street art to help increase recycling rates.
The Friesian cow style finish is based around the Taylor 1280 litre continental container and will later be aimed at schools to encourage recycling at an early stage.
Tonic Wonder Remedies designer Patricio Forrester said: “Cows are seen as friendly animals and the principal of rumination and its production of milk are positive examples of recycling.”
The pilot scheme is funded by the Onyx Environmental Trust through the Landfill Tax Credit Scheme and if successful will be expanded to other parts of the borough next year.