A new drive to encourage all local authorities to collect empty aerosols and clean aluminium foil as well as food and drink cans is being launched this autumn.
Co-funded by Unilever, the British Aerosol Manufacturers Association (BAMA) and foil companies Coppice Alupack, Nicholl Food Packaging and Jena, the initiative will be operated by not for profit organisation Alupro, with the aim of developing the full potential of aerosol and foil recycling.
The first phase of the plan will be to talk to local authorities and waste management companies about the reprocessing opportunities for mixed cans, aerosols and foil, as well as the higher value routes for cans with aerosols, and separate clean foil.
Alupro executive director Rick Hindley said: It is clear from the consumer research that householders want to recycle both empty aerosols and clean foil.
Research commissioned by Alupro found that although 67% of local authorities now accept empty aerosols for recycling in their kerbside systems, only 39% of consumers surveyed realised they could recycle these in their area. Meanwhile, 84% of consumers not currently recycling them said they would if they had local facilities to do so. Similarly, 70% of consumers knew foil was fully recyclable, but only 59% said they were able to do so locally.
The new initiative will be supported by a local communications programme, with a national consumer campaign to be launched by Unilever next year.