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Record number of Christmas cards recycled

Smashing all previous records, the Woodland Trust revealed over 82 million cards were recycled as part of its annual Christmas card recycling campaign.

Gail Porter with Woodland Trust trustee Nicola Nichols and WRAP's Ray Georgeson

Launched in January by television personality Gail Porter, she brought this year’s campaign to a conclusion by announcing the results at the Ideal Home Show in London.

She said: “I am really proud to be part of a campaign that is so successful. Being a keen recycler myself, I am aware of the need for us all to start recycling more and this is a great way to start.”

Woodland Trust trustee Dr Nicola Nicholls said: “It is fantastic news that this year’s campaign has smashed all previous records. The final tonnage figures exceeded the 60 million target by more than 22 million — an increase of 41% on last year’s figure of 58 million cards collected.”

The Woodland Trust worked along with national recycling campaign Recycle Now, WHSmith and Tesco to deliver the campaign.

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