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Recycled range is a hit with high street shoppers

Recycled clothing hit the high street last week when a new collection was launched in Topshop's flagship Oxford Circus store.

Stock is proving to be popular as £1,000-worth was snapped up by shoppers in the first two days of trading and more is already on order from the manufacturers.

All of the material used in designer Emmeline Child's clothing range has been sourced from The Salvation Army Trading Company and Kettering Textiles in Northamptonshire.

Named 'Emmeline 4 Re', the collection for women includes dresses, blouses, hats and jackets, priced in line with Topshop's other ranges at about £40-60 a garment. Some of the more expensive leather jackets from the collection have also sold already, making the designer "very pleased". All profits from the range go to the Salvation Army.

Child, who has worked with designers Ben Di Lisi and Elspeth Gibson, works at Kettering Textiles/Salvation Army Trading Company on loan from The University of Northampton as part of a Knowledge Transfer Partnership. The programme, funded by the Department of Trade and Industry (DTI), is for academics to lend their expertise and provide solutions to problems in particular fields.

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