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Strategy for success

With its bread and butter now being regularly scoffed, WRAP is trying more exotic recipes to whet the appetite for glass recycling.The market-development body pledged in its business plan last week to increase the amount of glass recycled into high-value products by 150,000 tonnes in 2006.The container-manufacturing industry is happily eating as much clear glass waste as it can get hold of, leaving WRAP to concentrate on creating other markets.This means ...