Charity Age Concern and Warwickshire County Council have teamed up to open a reuse shop at the councils Hunters Lane Household Waste Recycling Centre (HWRC).
Visitors to the site are being encouraged to donate unwanted goods to the shop rather than throwing them away.
Age Concern won the council contract to run the shop for three years. Two similar charity reuse shops selling quality second hand goods operate in the county at the Burton Farm HWRC in Stratford run by the Shakespeare Hospice Trust and at the Princes Drive HWRC in Leamington Spa run by Action 21.
Council Portfolio Holder for the Environment Martin Heatley said: We are delighted the reuse shop has now opened and hope it will mirror the success of the existing reuse shops in Leamington and Stratford.
Age Concern Warwickshire director of business development Steve Thomson said: We are grateful to all the people who have already made donations to the shop and we look forward to converting these and future donations into sales.