Householders in Torbay can now recycle mixed plastics for the first time thanks to a new partnership between the council and a major manufacturer.
The Devon town’s 60,000 households can now add plastic containers such as margarine and ice cream tubs to their existing weekly combined kerbside collection for sorting in transit.
Torbay Council’s TOR2 waste services joint venture with May Gurney has partnered with Unilever, the consumer goods firm, to introduce the new plastics scheme.
Louis Lindenberg, global packaging sustainability director at Unilever, said: “In the Unilever Sustainable Living Plan, we made a global commitment to halve our environmental impact by 2020 across the life cycle of our products, incorporating a pledge to increase recycling in countries all around the world, including the UK.
“This project with Torbay council is a great example of our commitment in action and our way of helping consumers to do their part for the environment.”
WRAP welcomed the pilot scheme as a good example of collections services being “developed in harmony with reprocessing capacity to deliver quality recycling”.