Members of the public will soon be used by Welwyn Hatfield council, to photograph cases of fly-tipping and graffiti as part of the council’s new streetscene partnership.
From next month, Serco will provide the council’s streetscene services for the next ten to fourteen years. This will include refuse and recycling collections, landscaping and street cleaning.
One of the key aims of the service will be to get more people involved in improving their environment. Local volunteers will therefore be issued with digital cameras linked directly to Serco’s service helpdesk.
Serco marketing director of local government Robin Davies said: “We are enlisting the help of local residents to be our eyes and ears on the ground, we want them to take pictures and report back what they see. Our challenge is to respond quickly and keep the streets clean and tidy.”
Regular customer satisfaction surveys will also be used, with over 350 residents contacted by phone every quarter, to ascertain their views on the services and suggest possible improvements.
The result of these surveys will determine how much Serco are paid and give local people a real say in how local services are provided.