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Business circular economy support scheme launched

The London Waste and Recycling Board (Lwarb) has launched a support service for businesses wishing to boost their circular economy (CE) credentials.

Its ’Advance London’ programme, opening in January, will provide free practical help and advice to SMEs in the capital to help them adopt and scale up circular business models.

A team of business advisers will deliver events, workshops and one-to-one support to the companies during the three-year programme.

They will also support existing circular enterprises to overcome any barriers to growth and improve their competitiveness.

Wayne Hubbard (pictured), chief operating officer of Lwarb, said: “London is host to several CE leaders. The nature of the CE requires collaboration throughout the supply chain and changes the way businesses interact with consumers.

“As more and more businesses go circular, new opportunities will emerge for SMEs to bring innovative solutions to overcome the challenges that businesses face in this transition. We want London to be a world leader in nurturing CE businesses.”

The scheme is jointly funded by the European Regional Development Fund, from which it is receiving up to £628,936.

Details of how to apply will be provided in the coming weeks.

Lwarb is also developing a CE route map with the aim of turning London into a “circular city”.

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