Most councils are rewarding communities rather than individuals under the Recycling Reward Scheme, analysis by schemes’ operator Local Green Points has found.
It said that of 46 projects that have won funding, 28 focused either fully or partly on community-based rewards, spending £7.8m in all.
The other 18 offer only personal rewards, using the remaining £3.2m awarded through the scheme.
Local Green Points managing director Graham Simmonds said: “With this new injection of cash it’s great to see so many councils opting for community-based rewards.
“Our experience is that residents find it highly motivating to see their recycling efforts generating new play equipment, tree planting and other civic benefits.”
“The reward value available to individuals for recycling is always likely to be relatively modest, so in most cases it makes sense to aggregate the value up on a community basis.”
A survey of more than 3,114 households by Local Green Points found 62% of respondents expressed a preference for community rewards.